Zalando x UGG – Be the Adventure

For the UGG Golden Collection 2024, we staged an event for UGG and Zalando in Berlin Kreuzberg under the motto "Be the Adventure". The event was aimed at creative, fashion-conscious culture changemakers and, in addition to presenting and unboxing the iconic summer shoes, also offered a platform for exchange and inspiration through a panel talk with Tsellot Melesse. Afterwards, all guests had the opportunity to exchange ideas and deepen their connection with the brand over dinner in a Golden Hour-inspired atmosphere.