Heineken – 0.0

#Brand

#Campaign

#All

#Live

The aim was to increase Heineken 0.0’s awareness through an innovative roadshow. The Blue Zone was present at events like Munich Mash and the GKA World Surf Cup, reaching over 100,000 direct contacts and highlighting the alcohol-free taste of Heineken.

Services

#Content Marketing

#Event

#Festival

#Graphic Design

#Promotion & POS

#Roadshows

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#brand

#live

#digital

#culture